When we talk about B2B or B2C we refer to different types of commercial transactions depending on the type of business to which they refer. These marketing strategies are used by online businesses. From Kiwop, we want to show you the great importance of these techniques. Therefore, we will explain their meaning, their differences and give you some examples of B2B and B2C. B2B (Business to Business) The term Business to Business (B2B) refers to commercial transactions between businesses. In other words, to the purchase and sale of products or services between companies. In a way, B2B has always existed, as companies have always exchanged goods to grow their businesses. However, from a digital perspective, B2B has taken an important role in the creation of online stores with the aim.
The business model of these web portals, called marketplaces, is based on the commission charged for each sale to participating. Companies importance of B2B and examples the B2B strategy is widely used by online businesses Some very famous B2B examples. B2B Marketing techniques that we can apply in the digital world There are various B2B Marketing techniques that would be very interesting to apply in Latvia Email Address online store. Here are some examples so that you can obtain information about the one that interests you the most: Inbound Marketing SEM Email marketing E-comm e re B2C (Business to Consumer) The Business to Consumer (B2C) refers to those transactions between the company and the end customer. The presence of online stores and e-commerce is gaining more and more prominence. Importance of B2C and examples B2C strategy is essential.
B2C (Business to Consumer)
Intermediary Websites A business that puts the company in contact with the end customer. Some examples would be the hotel, travel and experience search pages. The page informs the consumer about which company to choose according to the requirements and filters that they have previously chosen. Advertising It is based on the publication of advertisements that lead to final products/services. The most appropriate businesses for this type of B2C are online newspapers since users enter for the interest of the. Community websites Online communities that share common interests. Through these forums, advertisements for products/services are created for the desired target. Subscription sites A website that charges a subscription to access company content. Some examples would be audiovisual platforms such as Netflix or HBO.
Types of B2C online stores Direct sellers It is the most used and is based on the direct purchase of products/services from an online store. They are the typical online stores that we see every day. Differences between B2B and B2C websites differences between B2B and B2C in the image, we can clearly see what the. Differences are between the two: B2B B2C it focuses on the characteristics and functionalities of the product or service it. Focuses on the benefits that this product or service brings to the end customer data, functionalities and specific characteristics it. Is based on emotions, not so much on its technical characteristics the content is based on the benefits offered by. That product or service the content is written in a simple way and presented through storytelling it is a slow.
B2B and B2C: boost your online business with these marketing strategies
The purchase process is intended to be made as easy as possible. And above all, make it immediate It is a rational purchase decision It is an impulsive purchase decision guided by the emotions of the moment Table of the difference between B2B and B2C Examples of B2B online stores made by KIWOP Mundoparquet We have created the mundoparquet website, which has both a B2C and B2B section in case you want to buy directly (end customer) or if you are a company in the sector and want Clean Emai buy at more competitive prices offered by mundoparquet. Example B2B Mundoparquet Mundoparquet home page the best menu it is a type of B2C and B2C intermediary because it. Example of B2B The Best Menu The main page of The Best Menu.
It consists of an online sports store focused on the end customer since it only sells products to the user directly. B2C Sportiuk examples Sporting home page The Wine & Spirits Collections This online liquor store is another example of direct selling B2C. Example B2C The Wine & Spirits Collection The Wine & Spirits Collection Home Page B2B and B2C: boost your online business with these marketing strategies You have already better known these strategies, their differences and some examples that can make you think about how to better enhance your online business. If you want to know more about B2B marketing, don’t miss our last article B2B Marketing: how to do Digital. Marketing between companies and remember that if you need help or want us to solve any questions related to your.