4 out of 10 people who enter a landing page end up becoming leads . That is, they end up becoming potential customers . If you also want to get potential clients, stay and read this post. Having a good landing page development is essential today for your digital marketing strategy . Go ahead! What is a landing page? A landing page is a page where users land . In fact, in Spanish it is called “landing page”. It is a page where users land after clicking on a link, and tries to convert visits into leads ( sales opportunities ). Design your landing page so that they land on your website. It is a simile. Look for users to land on your landing page Users surf the net doing searches to find the best solutions to problems and if we have a good landing page development and design , they will end up on our website.
They can end up landing with a link from: a Google ads search ad (that is, SEM ), by a publication on social networks , by organic search if we have worked well on SEO, etc. Before Belgium Email Address our landing page, we will have to have a clear objective . We will have to decide the action that we want the visit to develop, and focus on directing it towards it. These actions may be: fill out a form , subscribe to a newsletter , download an ebook , make a call or even make a purchase . Include a form on your landing page Include a form on your landing page For the correct design of a landing page, you will have to include a series of key elements:
A headline that stands out and is eye-catching. Explain the benefits of your product or service. Make the promoted product desirable .
Five reasons why you should have a landing page
Include CTA (Call To Action), that is, calls to action to encourage the user to take the desired action. Finally: testimonials always help to give credibility to the landing page. If you want to know more psychological tricks to increase credibility and sell more in Kiwop we will tell you about them. An example of a clear case of success is Netflix , where we can see the CTA “Get started”, a simple form where you put your email and a headline with the benefits that you will get when you register on this platform, your goal with this landing page is to get more subscriptions (in this case, it would be a sale). Netflix landing page example Benefits of having landing pages for marketing strategies With the design of a landing page, you will get more conversions and you will get potential or directly customers, as we have mentioned before.
Add a form to get information from your potential customers. The fewer fields to fill in, the better. But it will not be the only benefit that you will take advantage of them. User experience will improve The user who lands on your website will feel more satisfied and will have a better user experience. Because everything you search will have it on a single page without having to surf through the menu of the page and have a possible feeling of frustration when not finding what you want. You can tell him about the advantages of your product You will have a micro website in which in a few words, you will have to convince the user of the advantages that your product will bring them. Use that space, highlight and highlight the things that will make your life improve in order to turn you into a lead .
5 reasons why you should have a stoop page
Boost your SEO Take advantage of the landing page to boost the keywords for which you want to position Belgium Email List and appear among the first in searches. Boost SEO and improve your search engine ranking You will get campaign statistics Thanks to the fact that they click on a link and go directly to a mini website, the statistics about the campaign you are carrying out will be more reliable . After analyzing the statistics, you will be able to segment your target audience in a better way and communicate your message directly to them when you develop another landing page. Your ROI will increase Last but not least, you will get a high return on investment . The cost will be lower by only having to design a landing page and as the increase in conversions will be important , for each euro invested we will get much more profit.
Now you know what benefits having landing pages will bring you, but .Why have them? List of 5 reasons why you should have one Any business in the online world should include a landing page in its strategy. Here we tell you why. You can get to know your audience better Thanks to one of the benefits of having them, getting more reliable statistics about the people who visit your landing page and convert will be much easier . So with the analysis of these statistics we will get to know better the people, and, better still, the people interested in your product. That way, we can later convey a more personalized message to you. And at the same time, know the performance of the campaign in detail. You have a lead machine With a landing page you will have a lead machine working 24/7 .